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Research papers

FRY

The CESP has carried out two types of experiment on measuring First Reading Yesterday (FRY). The first was performed during the National Readership Survey (NRS) in 1988. A questionnaire on yesterday reading was given by phone three weeks after the...

Catalogue: Seminar 1994: From Door-To-Door To Satellite
Authors: Hugues Chavenon, Françoise Dupont
June 15, 1994
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Citation

Chavenon and Dupont (1994a, June 15). FRY. ANA - ESOMAR. Retrieved May 08, 2024, from


https://ana.esomar.org/documents/fry